10 Most Beloved Tennis Shoe Brands In The World

We actually pondered for a moment what kind of tennis shoe brands we should list up, mostly because there are so many possible adjectives that can go with them. Should it be the most popular tennis shoe brands? The most expensive? The most famous? The most renowned for their quality? We decided on ‘beloved,’ a way to describe these brands that manage to incorporate all of these elements into one wondrous pair.

Tennis Shoe Brands


Since you’re here, we can only assume something about tennis shoe brands must have sparked your interest. Whatever it is, it won’t hurt to know what the topping brands are in terms of popularity, reputation, and quality alike. Without further ado, let’s kick off the top 10 Most Beloved Tennis Shoe Brands In The World.

#10 Onitsuka Tiger

Established as a brand in 1949 by former Japanese military officer Kihachiro Onitsuka, Onitsuka Tiger was intended to be a way for post-war youth to see a boost in their own self-esteem. He thought that the best way to do it was by promoting the practice of sports, emphasized by designing sneakers. Today, Onitsuka Tiger is the most reliable brand on the Nippon land and it’s striped design can be easily recognized among Japanese.

#9 Li-Ning

Chinese brand Li-Ning has been around the market since 1990 and it managed to create quite the buzz on several occasions. It wasn’t necessarily for good reasons, though. One example for an episode of this sort is the year 2006 when the company signed the ever so famous Shaquille O’Neal to a contract. That definitely wasn’t the end of promotional deals for Li-Ning, who struck a product endorsement contract with Miami Heat’s Dwayne Wade.

#8 K-Swiss

One of the tennis shoe brands that proudly reference the roots of the founders, K-Swiss is the result of the investment of Swiss brothers Art and Ernie Brunner. They founded the company in the year 1966 – sadly (we suppose), in Los Angeles and not in Switzerland. At the time, the brand revolutionized the tennis shoe industry by manufacturing one of the first leather-bound pairs. Its striped design became a definite trademark, allowing the company to lead a brilliant marketing campaign that allowed people to design their own stripes’ colors.

#7 Asics

When this brand was first established in 1949, it happened on Nippon grounds. At the time, the company carried the name Panmure Co. Ltd. Today, it’s known as Asics, which is an abbreviation of the famous Latin phrase “anima sana in corpore sano.” It means “a healthy soul in healthy body.” We suppose “Msics” wouldn’t have had the same sound. The brand is endorsed by big sports teams such as Newcastle, Sunderland, and Leeds.

#6 New Balance

Having been around the market since 1906, it seems only fitting that New Balance is one of the most renowned tennis shoes brands today. They certainly know it as they do some things some may call eccentric. For starters, their manufacturing plants in the US and the UK makes their shoes slightly more expensive than others’. But perhaps the most interesting aspect is their choice to not name their shoes, so that wouldn’t draw attention from the New Balance name.

#5 Fila

The Italian company has been producing high-quality shoes since 1911 and it definitely went through a rollercoaster of ups and downs throughout its existence. It crashed and burned in 2003 and the heads of the brand were forced to sell it to a hedge fund company. A separate entity entirely, Fila Korea decided to buy all the rights in 2007.

#4 Puma

The one thing that Puma is more known for than for the quality of their products is the company’s eternal warfare with Adidas. Both companies were founded by two brothers who eventually grew apart, turning their respective businesses into bitter rivals that torn their town apart. Regardless, though, we think Puma hardly needs any further introductions.

#3 Converse

A man named Marquis Mills Converse set in 1908 the foundation for one of the most iconic tennis shoe brands around. Since then, Converse continued to grow, literally sneaking its way into the big leagues. It was, for a long time, the official footwear face of the NBA. Unfortunately, though, Converse eventually fell into a steady decline, forcing the heads to sell it over under Nike’s shield in 2003.

#2 Adidas

The other half of the company known as Gebruder Dassler Schuhfabrik, Adidas became Adidas when Adolf Dassler broke away from his brother and made a company of his own. The company is well-known for its logo, the three diagonal stripes that are also present on the design of the shoes.

#1 Nike

When it was first founded in 1964, the company was known as Blue Ribbon Sports. The transition to the renowned name happened in 1978 and it sought inspiration from Greek mythology, where Nike is the goddess of victory. There are few logos as recognizable as the swoosh mark present on nearly every Nike product, especially on tennis shoes.

10 Villain Costumes that Would Win Fashion Shows

They say a story is as good as its villain. After all, no matter how many ways we find to tailor old, traditional storytelling, there’s no denying that a good antagonist is what stirs up the drama necessary to create a compelling plot. But, wait! They’re not only memorable through actions and personality. In fact, many of them cling to our memories with the incredible design of their outfits. Some of them are very difficult to replicate, but human creativity managed to conquer all odds and gave us some ingenious villain costumes.

Villain Costumes

Image Courtesy of Disney Studios

When worn in the context of their universe, these villain costumes don’t necessarily stand out. But bring them into our world and it will become clear just how catwalk-worthy they are. Here are 10 Villain Costumes that Would Win Fashion Shows.

#1 Maleficent

It would have to be a serious case of haute-couture for it to work, but Maleficent’s apparel is as intimidating as it is gorgeous and memorable. In case you’re ever in need to feel like a true dark queen while sipping at your evening tea and watching Netflix, parade in this outfit to get out your evil villain laugh.

#2 Cruella de Vil

Cruella doesn’t exactly have one particular trademark look, but she’s managed to make her black and white chromatic compelling enough for it to be turned into several villain costumes. She stays true to her bicolored aesthetic and she makes evil look even classier with her thin cigarette and the high heels.

#3 Poison Ivy

Not all villain costumes need to scream at the top of their lungs that they’re being worn by the bad guys. Poison Ivy managed to become a renowned antagonist for Batman from the comfort of her ultra-sexy and brightly green apparel. Who knew even flowers could be so dangerous? Green isn’t a creative color.

#4 Ravenna

A costume very similar to the one worn by Maleficent, Ravenna manages to stand out with a pinch of appropriate personalization. Given her name and all, it only made sense that the finishing touch would be a gorgeous raven feather collar and some sparkles to the dress.

#5 Prince Nuada

Presented as an antagonist in Hell Boy 2: The Golden Army, Prince Nuada is the son of elf king Balor. Also, he is the one wearing one of the classiest and most eye-catching outfits seen on male villains. It was so impressive that the comic adapted the look, not the other way around.

#6 Two Face Costume

He didn’t wear any particular outfits in The Dark Knight, but Two Face has worn some villain costumes with variations. One of the most fashionable of them all was the one from his portrayal in the DC Animated Universe – a stylish suit colored one half in white, one half in black.

#7 Emma Frost

All of Emma Frost’s villain costumes have in common the scanty and unapologetic look that most comic book female antagonists have going on for them. However, there is a certain alluring class to her outfit choices, really well represented by January Jones in X-Men: First Class.

#8 Doctor Facilier

Disney villains are where it’s at. In the case of the antagonist of The Princess and the Frog, it wasn’t just his voodoo-inspired apparel that was stylish. The man managed to carry himself and behave with true menacing class as well.

#9 Ursula

An odd choice, perhaps, but wouldn’t it be really something if you saw a model parade a menacing black dress that ended in details resembling tentacles? A villain must inspire terror through appearance alone and this dress would certainly do it.

#10 Vidal

You might recognize him off Pan’s Labyrinth. He’s a man very fond of strictness and rules, which is why his fashion choices go hand in hand. Luckily for him, the military style is unlikely to ever go out of fashion and the fact that he tweaked his clothes a bit is definitely a bonus.

10 Best Running Shoes for Flat Feet

What is the issue with flat feet and how can you tell if you have it? Shortly put, flat feet are exactly what the name might suggest – feet flattened by a lack of the typical arch found in most anatomies. The purpose of the arch essentially serves as a way to lessen the shock when our feet have an impact with the ground. It’s useful to reduce the wave and to prevent any eventual pains. People with flat feet don’t really have this benefit and, especially when running, they are prone to accidents that might affect their ankles and more. That being said, what are the best running shoes for flat feet?

Best Running Shoes for Flat Feet


#1 Asics GT 2000 3

The ace up the sleeve of the Asics running shoes is the construction and placement of the padding around the heel area. This alone provides an excellent arch support and helps the shoes become great allies for all those with flat feet. The only downside might be the fact that their design doesn’t really appeal to people with wider feet shapes.

#2 Brooks Adrenaline GTS 15

If you’d like to go out for a run but fear the discomfort flat feet might bring, make sure that you have a pair of one of the best running shoes for flat feet. The Brooks Adrenaline shoes are reliable and comfortable, something granted by the cozy cushioning and the responsiveness that increases movement control.

#3 Asics Gel Kayano 21

Asics are a leading force on the market of the best running shoes for flat feet. Although they can be a little pricey, the Asics Gel Kayano shoes completely stand out through the simple comfort they provide. The rubber sole and cushioning have been gifted with an impact system that protects your feet against unnecessary stress and shock.

#4 New Balance 940v2

One of the issues that come with flat feet involve problems with balance, something that is mostly covered by the New Balance running shoes. They’re constructed in a way that shelters runners with the most extreme cases of flat feet, helping them reduce the damage and balance issues during their sessions.

#5 Saucony Guide 7

The Saucony running shoes aren’t necessarily designed for flat footed people, but rather for those who experience issues with stability. By extension, this includes those with this affliction. If it’s stability you have most trouble with, Saucony are some of the best running shoes for flat feet.

#6 Brooks Beast 14

Best Running Shoes for Flat Feet


Brooks isn’t a renowned company, but it struck two entries on this list because of the reliability of their running shoes. Despite the name, the Beast shoes are here to shelter you and provide overall comfort and safety for your feet during your strolls.

#7 Mizuno Wave Inspire 11

This particular type of Mizuno shoe is generally ranked among one of the best core-stability shoes, though you can definitely count it in as part of the best running shoes for flat feet. Although pretty conservative in design, their excellent arch and heel support are the ideal protection for flat footed runners.

#8 Saucony Omni 13

The Saucony Omni shoes give support and stability to those wearing them without burdening them by adding extra weight to the shoes. Based around a sole stability system, they are ideal for runners with flat feet.

#9 Karhu Steady3 Fulcrum

Like the name suggests, the main feature of the Karhu Steady shoes is to provide stability and steadiness to athletes of all kinds. However, the fact that they also allow for a lot of mobility and freedom of movement is definitely a welcome bonus.

#10 Nike LunarGlide 7

Through its versions, the Nike LunarGlide shoes have received plenty of updates to increase their reliability and support features. Aside from protecting your feet and ankles, they also help lessen impact for the knees and cartilages.

Even if you find this list useful, it’s best that you consult with medics or people who can provide pertinent opinions. Running shoes are actually a controversial topic, so make sure you choose your health over anything else.

Which Are The Best Perfumes for Women According to Men

Perfumes for Women

Beauty is in the eye of the beholder and, likewise, scent is in the nose of the smeller. The pleasant industry of perfumes is one of the most subjective ones. A fashionista may be able, with some training, to get over her hatred for crocs or denim jackets if the hottest trend at the moment dictates it. After all, it’s all about aesthetic. Perfumes, on the other hand? It’s very difficult to get over the subjectivity of wearing a scent that you dislike and that makes you want to take fifty showers to get off. And don’t think that’s an exaggeration either. We can’t control our reactions when we encounter an odor that we just don’t like, which is why we can find them so repulsive.

When something like this happens, can we really risk shunning our beloved ones away from us by wearing a perfume they absolutely hate? You might be really fond of your magnolia and peony Gucci fragrance, but if those around you are this close to filing a restraining order because of it, is it really worth it?

Most of the time, this is the case of boyfriends and husbands. As the stereotype has it, there are some men that truly don’t pay much attention to tedious little details, like subtle hairstyle changes or a change in nail polish color. Sometimes they may not even notice you’ve traded your Gucci flagrance for a Versace, but the moment a scent that doesn’t resonate with them reaches their noses, they can definitely notice that.

Surely, all men are different and just how much attention to detail they possess varies from one case to another. But generally speaking, there are some perfumes for women that most of them can agree on.

Perfumes For Women

The “Girl Next Door” Fragrance

Just like attires and accessories, perfumes need to be matched to the situation. When making a run to the grocery store or when meeting up with your significant other at the park, you can’t be wearing the luxurious Body by Burberry, for example. When several researchers started a quest dedicated to the discovery of male preferences in terms of perfumes for women, they concluded that many like a scent that oozes clean simplicity.

Don’t we all like the feeling of having just taken a shower? It doesn’t only feel good, it smells good too. The interviewed gentlemen all gave a big thumbs–up to the natural and refreshing scents. Top examples for this particular odor include Dior’s famed orchid-infused J’adore and the Estee Lauder Pure White Linen, which soothes our senses with its blend of freesia and dewy greens.

Perfumes For Women

Don’t Wear Your Desserts

As far as scents that are at the bottom of the preference list go, many men have agreed that anything that resembles the smell of food isn’t exactly the epitome of sensuality. In this instance, strangely enough, chocolate is one of the least preferred fragrances. It’s something that we can easily agree with, given the fact that it’s a fairly tricky odor that requires a certain level of mastery to get right. However, its eternal ice-cream rival vanilla is actually one of the best exceptions to the rule.

It’s understandable why vanilla would be a hit among men and women alike. It’s of exotic origins and it’s a scent that can be recognized from a mile away. Moreover, its incredible versatility leaves room for plenty of combinations and fusions. Clean Skin experimented with this versatility, offering us a fragrance that took the mellifluous scent of vanilla and melded it with musk and amber.

Perfumes For Women

Sex Appeal via Woods and Florals

This might come off as a surprise, but wearing a spicy and woody fragrance can make a huge impact during a first meeting. Men who had come in contact with the musky scents said that a woman wearing this perfume leaves the impression of outgoingness and independence. In fact, some of them were completely won over by the Victoria’s Secret Very Sexy, whose soft wood scents, pepper, and vanilla orchid combination really lives up to the name.

But an even bigger surprise is the fact that the smell behind some of the most popular perfumes for women wasn’t all that appreciated. Flowers are the foundation of essentially every fragrance, we know that, but it seems like many of these classics have become outdated. Some men have stated that perfumes that reek too strongly of flowers remind them of “an old lady.” That obviously doesn’t mean flowers should become the pariahs of the perfume industry. It’s all narrowed down to the right balance of flowery scents, like in the case of Dior Addict 2, which is a classy lily of the valley flagrance that was a huge hit among the gentlemen who partook in the research.

Perfumes For Women

The Scent of Luxury

This, right here, explains why some sweet flowery perfumes flopped during the experiment. Although the majority of men generally prefer their lifelong partners to be younger, they don’t seem to want them to smell according to their age. When asked why, they simply said that they don’t want the fragrance to make them feel like they’re going out with a high school girl. This is why sophisticated and mature perfumes of the likes of Si Lolita and Daisy Marc Jacobs managed to appeal to the senses of the men who tried them.

Perfumes like the famous Burberry Body fragrance smell like luxury, which instantly give a boost of femininity. Funnily, this isn’t the best part. The conductor of the research also concluded that these scents make men estimate the woman wearing them as twelve pounds thinner than her actual weight. That being said, don’t avoid spicy floral scents because they can turn you into a walking goddess of sophistication.

The moral of this story is simple: have courage and experiment. Naturally, don’t lose grip on your identity when choosing to pursue one of these vibes mentioned above. Perfumes do more than shroud us in a pleasant scent. They tell a story, something about who we are, and they can often be incredibly influential factors in a first-time meeting.

Image sources: 1, 2, 3, 4, 5.

The 6 Most Poignant Michelle Obama Photos of All Time

Being the FLOTUS comes with a lot of responsibility (and, obviously, some privilege, too). No one knows this better right now than Michelle Obama. Still, with her intelligence, grace, sense of style, and inspirational outlook on life, Ms. Obama has been handling the chore impeccably for the past several years. That’s why we’ve decided to celebrate her today, with a small collection of the most poignant Michelle Obama photos of all time. Enjoy the candid, the stylish, the funny, and the thought-provoking pics in the gallery below!

6. Michelle Obama in the green Marchesa dress

This is one of the First Lady’s best fashion moments, as well as one of the most poignant Michelle Obama photos of all time – if for no other reason, then just for how radiant both her and her husband look. The two were stepping out in style for the evening, in order to attend the Kennedy Center Honors in 2013. That night, Michelle wore an acclaimed, regal Marchesa dress which brought out her natural good looks.

5. Michelle and her lovely daughters

The 2013 Presidential Inauguration was an amazing photo opportunity for everyone present on the scene – and, first and foremost, for the country’s number one family. For our list, we settled on this lovely photo of the Obama ladies, looking almost royal in their beautiful coats, as they arrived for the event. In case you care about designers, labels, and such, you might want to know that Sasha is wearing a periwinkle Peatrice coat by Kate Spade New York, Malia is wearing a coat from J. Crew, while the First Lady is sporting Thom Browne, with J. Crew gloves.

4. Michelle Obama with Barrack, back when they were dating

Check out the POTUS’s Christmas sweater! Get a load of the look on his face! We’re not exactly sure when this pic was snapped up, but it’s candid and endearing – not to mention the fact that Michelle looks great. By all accounts, it was taken when the couple was still dating, so it must be somewhere in the very early nineties (something like 1990 to 1992).

3. Michelle Obama’s second visit at the Buckingham Palace

This one is among the most poignant Michelle Obama photos out there, because it also speaks volumes of her evolution in style. In 2009, during her first visit at the British Royal Palace, Michelle wore a simple black sweater and skirt, which attracted criticism for being too simple. The second time around, though, she donned a gorgeous J. Mendel jacket, which cost almost $7,000! (PS: Yes, the stylish First Lady pays for all her clothes herself.)

2. Michelle Obama, new White House dog Sunny & the little girl

This photo of Michelle Obama is actually more endearing for what happened after it was snapped. The story goes as follows: in early December, the FLOTUS has a traditional dinner, where she invites kids to decorate Christmas ornaments. This year, though, the new Obama dog Sunny got a bit overly excited upon meeting Ashtyn Gardner, this precious two year-old little girl from Mobile, Alabama. He jumped on her, the girl fell, and for a while there it looked like the situation would spiral out of control. At the end of the day, though, the girl got a hug from Michelle and it was all okay.

1. Michelle Obama & Stephanie Kyriazis revert the past

At the top of our list of poignant Michelle Obama photos stands this pic, snapped on May 16, 2014. In it, the FLOTUS stands with Stephanie Kyriazis, Chief of Interpretation and Education, at the Brown v. Board of Education National Historic Site, in Topeka, Kansas. The picture is actually a wonderful reminder of how far America has come, in terms of doing away with racial segregation and improving civil rights. Imagine that only five decades ago, Ms. Obama and the woman in front of her wouldn’t have been allowed to use the same bathroom!