The Basics Of Online Testing

For maximum success, marketers should dig deep and experiment with every customer interaction point. What follows is a brief guide that outlines what things are good to regularly test and optimize—including PPC, media buys, landing pages, and email campaigns.

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Online Testing Essentials: An infographic on what online marketing activities to test.
Source: Online Testing Essentials: An infographic on what online marketing activities to test.

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